Fordham Notes: GBA Promoting New Masters Programs with Contest

Tuesday, May 8, 2012

GBA Promoting New Masters Programs with Contest


Fancy yourself the type of person who might earn a masters degree in business analytics, marketing intelligence, media entrepreneurship or business enterprise?

If so, Fordham’s Graduate School of Business may have a free degree waiting for you. To kick off the launch of four new masters programs, the college has issued “Fordham Business Challenge 2012,” a contest featuring as the top award four full scholarships worth $300,000.

To win a full scholarship to one of the programs, which start in August 2012, participants have to solve and present a real-world business case in one of the four new areas of study:

Business Analytics
Prepares graduates for successful careers in this growing field by developing students’ strategic thinking skills along with a solid technical foundation in data and model–driven management decision–making.

Business Enterprise
Created for high–potential new and recent college graduates with limited business experience who want to gain marketable business skills in order to stand out to employers.

Marketing Intelligence
Designed to launch high–potential recent graduates into successful marketing careers, this comprehensive one–year program will teach students the latest in marketing intelligence skills needed to make smart and effective evidence–based business decisions.

Media Entrepreneurship
Opens career opportunities not only in existing media and information services firms, but also in new organizations and entrepreneurial ventures seeking to capitalize on the tremendous opportunities available in digital media.

In addition, one of the winners will be awarded with an elite internship. The deadline for entry is May 31. For more information, visit Fordham Business Challenge 2012.

—Patrick Verel

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